India is now in the limelight for its expertise in some segments of the Medical Devices sector. Owing to its high growth potential in terms of domestic manufacturing and global exports, the Medical Devices, Surgical Equipments and Pharmaceutical Machineries sector has emerged as the ‘Sunrise Sector’ of India. EEPC India, under the aegis of Ministry of Commerce and Industry, Government of India, has identified Medical Devices as one of the four focus sectors under ‘Brand India Engineering.’
‘Brand India Engineering’ is an initiative being implemented by EEPC India under the aegis of the Ministry of Commerce and Industry, Government of India, in close cooperation with Industry to enhance India engineering exports, by highlighting and showcasing Made in India products and their capabilities in the global market. The initiative involves a 360-degree approach in promoting branding of Indian engineering products.
EEPC India is the largest and premier trade and investment promotion organisation in India. It is sponsored by the Ministry of Commerce and Industry, Government of India, and caters to the Indian Engineering Sector. As an advisory body it actively contributes to the policies of Government of India and acts as an interface between the engineering industry and the Government.
EEPC India draws its strength from its membership of around 13,000, which includes PSUs, Corporates, SMEs, Chambers, Associations, State Trade Promotion Bodies, etc and of which over 70% belong to MSMEs. The main objective is to promote trade, joint ventures, strategic partnerships and investments and act as a catalyst in the promotion of trade, investment and strategic partnerships.
EEPC India has a dedicated panel for ‘Surgical Equipments, Medical Devices and Pharmaceutical Machineries.’ Through this panel it extends benefits of various Government schemes such as MDA and MAI for trade promotion globally. Annually, EEPC participates in global trade shows and exhibitions, and through this panel, acts as a dedicated interface for policy advocacy with the Government and Industry stakeholders.
Advancements in medical technologies have allowed healthcare practitioners to improve their diagnosis and treatment of patients. Thanks to the continuous development of technology in the medical field, medical devices, electronics and related products of the healthcare industry are increasingly taking on enhanced roles in sustaining health in hospitals, clinics or in our lives at home.
The merger of manufacturing technologies with healthcare is responsible for improving the standards of living in various countries. From ‘small’ innovations such as adhesive bandages and ankle braces, to larger, more complex technologies like MRI machines, artificial organs, and robotic prosthetic limbs, technology has undoubtedly made an incredible impact on medicine.
The adoption of healthcare and medical devices technology innovations is the key enabler for effective transition from a developing economy to a developed one. The nation’s spending on healthcare has a direct impact on improving economic growth prospects. It improves labour productivity, and in turn improves general income levels of the society.
India is growing as the key market for medical devices and diagnostics. Given the large unmet healthcare needs and the current thrust of the Indian government, this sector has naturally lent itself as a priority for ‘Make in India.’
Indigenous manufacturing is expected to improve product quality control prices, making healthcare more accessible and affordable. Today Indian engineering has acquired relative strengths in the manufacturing and exports of the Medical Devices, Pharmaceutical Machineries and Surgical Equipments sector. Today, in the wake of the global economic slowdown, global majors are looking for emerging markets to tap manufacturing and market opportunities.
Some of the major strengths of India are as follows:
|Type of Cluster||Region||City / State||Product Segments|
|Major||North||Chandigarh, Faridabad, Ballabgarh, Manesar||Medical Consumables|
|Major||Different||Bangalore, Hyderabad, Pune||Medical Electronics|
|Major||East||Baruipur in South Bengal||Surgical Equipments|
|Major||West||Mumbai, Ahemedabad, Vapi Industrial Corridor in Gujarat||Pharmaceutical Machineries|
|Major||South||Irungattukottai, Chennai||International Medical Electronics Manufacturers|
|Remote||Different||Hyderabad, Bangalore and New Delhi||Pharmaceutical Machineries|
|Regions / Cities||Nearest International Airport|
|Chandigarh||Indira Gandhi International Airport New Delhi ; Amritsar International Airport|
|Faridabad||Indira Gandhi International Airport, New Delhi|
|New Delhi||Indira Gandhi International Airport, New Delhi|
|Ballabhgarh||Indira Gandhi International Airport, New Delhi|
|Manesar||Indira Gandhi International Airport, New Delhi|
|Pune||Chhatrapati Shivaji International Airport, Mumbai|
|Mumbai||Chhatrapati Shivaji International Airport, Mumbai|
|Bangalore||Bangalore International Airport, Bangalore|
|Hyderabad||Hyderabad Airport, Hyderabad|
|Baruipur||Netaji Subhash Chandra Bose International Airport, Kolkata|
|Ahmedabad||Sardar Vallabhbhai Patel International Airport, Ahmedabad|
|Vapi||Sardar Vallabhbhai Patel International Airport, Ahmedabad|
|Irungattukottai||Chennai International Airport|
|Chengalpattu||Chennai International Airport|
The Indian medical devices industry is currently valued at around USD5 billion which is 2% of the USD250 billion industry. The overall healthcare industry in India is valued at USD90 billion which is expected to reach USD220 billion by the year 2020. Thus India’s Medical Devices, Surgical Equipment and Pharmaceuticals industry is poised to grow significantly in the coming years and emerge as cost-effective suppliers of the products to the whole world.
The Indian Surgical Equipment, Medical Devices and Pharmaceutical Machinery industry is fragmented with close to 1800 domestic firms who are predominantly MSMEs, primarily competing in the range of low- to medium-technology products. However, in recent years there has been a paradigm shift in the manufacturing landscape which has now expanded for the production of more cost-effective to high-end products including hi-tech R&D and testing in the sector.
The domestic market caters to low-value disposables and supplies space, whereas importers dominate the costly and high-end medical equipments with extensive service networks.
The Indian Medical Devices industry is a sunrise segment in the healthcare space. With focus on technology, innovation and conducive regulatory framework, this sector will attract investments from the private sector. This would help Indian companies to become originators rather than traders.
International companies in this field are also using India as a manufacturing base by either setting up facilities of their own or by acquiring domestic manufacturers. Some examples include 3M’s manufacturing plant in Pune, Becton Dickinson’s manufacturing facility in Haryana, Hollister’s setting up a manufacturing facility in India and Philips Medical Systems’ acquisition of Medtronics and Alpha X-Ray Technologies.
|Market Profile (Estimated)|
|Segments||Market Size||Indigenous Share (%)||Imports Share (%)|
The Indian Medical device industry is the 4th largest in Asia; The market is primarily dominated by MNC products while the indigenous products form 20-25% of the market share. Majority of the products in the categories of Medical Electronics, Implants and other high- to medium-end technologies are catered through imports and foreign technologies.
|Industry Profile Medical Devices Estimated 1000 Manufacturers Nationwide|
|500 + Cr.||2|
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